Christian Audigier saw a fantastic marketing opportunity in Hardys tattoos. He approached Hardy in 2004 with a clothing line idea based on his artistic style. Hardy, knowing that Audigier had already designed for the likes of Urban Outfitters, Diesel and Von Dutch, knew that his work would be in good hands, and so granted the licence.
The line swiftly became a hit across the world, but no group embraced ed hardy clothing more than Hollywoods celebrity set. Both Snoop Dogg and Sylvester Stallone are regularly seen wearing the Ed Hardy brand. In fact, both Stallone and Snoop have visited Audigiers warehouse and his home.
However, this line isnt only for Hollywood. With tops starting from between $57-$64 its actually fairly affordable as far as designer ranges go. It is also good to know that when you buy ed hardy Clothing youre buying an item that will stand the test of time, because when a line has been designed around a style of tattooing that has stayed in vogue for decades, its hard to imagine it going out of style any time soon.
The Ed Hardy boom was getting out to everyone and I noticed, in certain areas, that people were really into this ****. I thought it was a little weird mostly. Why? Because its based on a tattoo artist by the name of Don Ed Hardy. Christian Audigier was pretty much making shirts based of his tattoos. I admit, I do like Don Ed Hardys tattoos on people but not on clothes. Dont get it twisted. I found the tattoo concept interesting. But it only appeals to me it as a coloring book on a shirt. Its really colorful and really tacky like whoa!!! I really dont know how the brand is doing now-a-days but I remember when a lot of people were wearing Ed Hardy. For the most part, people switched to Christian Audigier which mostly consist of celebrities because it was the high-end version of Ed Hardy. Christian Audigier is pretty much similiar to Ed Hardy with their designs. The similarities are almost identical. If you asked me, I really cant tell the difference.
ed hardy Shirts run for $110 or under. Christian Audigier goes for roughly $180. I know there are more expensive ones.
